ECommerce copywriting and inbound marketing

 

Give your product the stage to sell itself.

 
 

Grow Your Audience

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Boost your organic traffic through search engine optimized engaging content that will rank your website. The higher you rank, the more potential customers will see your products.

Gain Lifelong Fans

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Loyal customers are 5 times more likely to repurchase and 7 times more likely to try a new product. Engaging copy strengthens your emotional connection with your customers and keeps them coming back.

Boost Your Sales

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With the use of proven product marketing methods, your targeted landing pages, email campaigns, and product descriptions can persuade your ideal customers to go from “just looking” to filling their carts.

 

Why limit your potential?

You believe that your product speaks for itself. You’ve done the hard work of creating, refining, and perfecting your product. And it’s ready for the world to experience for themselves.

But your sales aren’t as high as you thought they’d be.

In fact, it seems like no one is even seeing your product at all.

You’ve already invested in branding and maybe even advertising, but it still feels like you’re not getting the sales.

The truth is you’re selling in an online world, where it’s not only a battle just to even get your products seen by potential customers, but those potential customers are also unable to experience your product firsthand before deciding to buy. So it is essential for your brand’s success that your product is seen, and that once it’s seen, your target customers are led to purchase.

The world of selling online has changed, and with it needs to change your eCommerce marketing strategy. The days of listing products, sticking a few photos (even if they’re really great photos!) along with it, and treating your product description as an afterthought are long gone.

A Harvard study has shown that 95% of purchasing decisions are made subconsciously, with a majority of decision-making rooted in emotion. Customers are eager to make purchases that they feel good about. If your product listings, landing pages, email campaigns, and brand voice are merely listing features instead of selling benefits and creating a lasting connection, you’re missing out.

Selling isn’t passive, and if your online presence isn’t actively selling for you, you’re passing up the opportunity of having a 24/7 virtual sales rep.

And as an eCommerce copywriter and product marketer, I’m here to help.

Why work with me?

With on-brand and targeted copy, you can:

  • Grow your organic sales through inbound marketing and convert potential customers.

  • Keep your customers coming back for more by continuing to strengthen your relationship.

  • Build trust and respect in your market by establishing a strong brand voice.

When you work with me, you get:

  • Search engine optimized content that ranks your website or listing.

  • Engaging product descriptions and landing pages designed to convert.

  • Enticing opt-ins made to grow your mailing list.

  • Complete sales funnel copy using proven marketing strategies designed to take your leads to purchase and keep them as loyal customers.

  • An overly dedicated try-hard with an obsessive attention to detail committed to your success.

I take the time to learn and develop your brand’s ideal voice to reach your target customers. I take a vested interest in your business’ performance. And I’m here to help you succeed.

Hi, I’m Hannah, an eCommerce copywriter.

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In 2015, I opened an Etsy store in the hopes of selling enough commissioned portraits to save up some money for school. 

A few months in, I discovered that I could use my art to help other Etsy shops and small businesses. I started making logos, personalized web banners, business cards, and branding graphics. And I loved it.

So I started offering more services, such as web and social media graphics, blog signatures, watermarks, stamp designs, clothing tags, and even physical store signs and banners. I made anything that someone could use to help brand their small business.

That year I collaborated with over 20 small businesses, including clothing brands, jewelry makers, bloggers, yoga studios, wedding planners, and photographers to help them claim an identity in the digital marketplace by turning their ideas into paint and pixels.

I fell in love with hearing these small business owners tell me about their vision, their plans, and their story. And nothing brought me more joy than to help them along the way and know that I added value to their brand.

Turns out I’m not really all that into graphic design. I learned that my true passion and the thing that brings me the most joy is helping brands develop their voice and lead them to grow their business beyond their expectations. My true passion is helping you achieve your business and personal goals through engaging copy and inbound marketing, and I will go above and beyond to help get you there.

 

 Testimonials

 
 

portfolio

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Services

Social Media Ads

Reach your potential customers on the platforms they use most. Get the click to get them in your sales funnel or lead them to your product.


Product Descriptions

SEO friendly descriptions that rank your products and show off benefits and features. Designed to get sales.


Landing Pages

Campaign-specific copy to get your viewers to follow your call to action.


Email Sequences

96% of potential customers aren’t ready to purchase on their first view. Nurture your relationship and provide value with a sequence of emails designed to gain the trust of your customers.


Blogs

A vital part of your inbound marketing strategy. SEO optimized blogs help keep your website relevant in Google searches and bring your buyers to you.

Ask me about how you can bundle and save on sales funnel packages and monthly retainers!

Let’s Get in Touch

Ready to talk about how we can tackle an inbound marketing plan catered to you?

IN YOUR 30-MINUTE CONSULTation WE’LL DISCUSS:

Your goals –  Your long-term and short-term goals for your brand and how you can invest in them now

Your sales funnel strategy –  How we can reach your target audience and convert them with email opt-ins, landing pages, product descriptions, and web copy

Your SEO –  Your Google ranking and how we can boost it with copy

Your expectations – How we can work together to meet your needs

Rather send a message instead?

I’ll talk strategy with you either way! Drop a message or email me at hannah@hannahhance.com